Privacy

Disclosure of information in accordance with Italian Legislative Decree no. 196 of 30 June 2003 and subsequent amendments and supplements: In accordance with Art. 13 of Italian Legislative Decree no. 196 of 30 June 2003, we hereby give notice that we process the personal information of users who voluntarily provide with their personal information (by telephone, fax or e-mail).

The same holds true for the data of persons whose information was collected by third parties in the framework, for example, of the registration of external data for commercial information, public directories, etc., whereby in the latter case, only personal information of a common/general type and nature is involved.

Within the framework of the legal provisions, we guarantee that the processing of personal information shall take place with due regard to the fundamental rights and freedoms and to the dignity of the party concerned, with particular reference to issues of confidentiality, personal identity, and the right to protection of personal information.

Goals and purposes of the processing of data :
the fulfillment of legal obligations, obligations from regulations, community standards, and civil and tax laws;
the fulfillment of possible contractual obligations with respect to the party concerned;
the carrying out of activities connected with the business activity of our company, such as the keeping of internal statistics, invoicing, or accounting (accounts receivable and accounts payable);
purposes of a business nature, such as the sending of business information and advertising materials (by post, fax and e-mail), marketing, and market studies;
the protection of claims and the management of liabilities;
purposes related to insurance, in particular credit insurance.

With regard to the aforementioned objectives, your personal information will be forwarded as required:
to public administrative bodies and authorities, where provided by law;
to credit institutions with which our company enjoys business relationships for the management of claims/liabilities and for the provision of financing;
to all natural and/or legal, public and/or private persons (legal, administrative, and tax consultant offices, courts, chambers of commerce, etc.) if such forwarding is shown to be necessary for or relevant to the exercise of our activity and in the manner and for the purposes listed above.

The personal information that is processed shall not be subject to dissemination. The processing of information may take place with or without the assistance of means electronic or otherwise automated, and it encompasses all of the procedures that are provided for in Art. 4, Paragraph 1 (a) of the Italian Legislative Decree no. 196 of 30 June 2003 and that are necessary for the processing of the relevant information. In any case, the processing of information shall be carried out in observance of all security measures that ensure its security and confidentiality.

The Data Protection Code grants the parties concerned the exercise of certain rights in accordance with Article 7. In particular, they have the right to know what personal information the holder possesses about them and to receive notice about whether or not information on them exists, even if it has not yet been stored; moreover, to be given more details in comprehensible form regarding this information, its origin, and the reason for and purpose of its processing; and to learn the identity of the holder of the information, of the person responsible for its processing, and of the persons and categories of persons to whom this information could be transmitted.

The party concerned has the right to verify his or her information, to check it, to correct it, and to supplement it, as well as to demand that the information be deleted, blocked, or transformed into anonymous information in the event that the processing violates legal regulations. He or she has the right to refuse for legitimate reasons the processing of his or her information in whole or in part as well as to demand its deletion, blocking, or transformation into anonymous information; and to refuse without any reason the processing of his or her information if this information is to be used for purposes of commercial information, sending out of advertising material, direct sales, market research, or opinion research.

The rights under discussion may be asserted by the party concerned or by a person appointed by him or her by means of a request sent by registered mail or by e-mail at info@leitlhof.com and directed to the person responsible for the processing, Mr Mühlmann Robert, Pustertalerstr. 29, 39038 Innichen/San Candido (BZ).

S-MTS

This website uses the product S-MTS of the company MTS online for the presentation of offers, rooms and the transmission of inquiries. With S-MTS, the first page and the reference page will be saved in a cookie to be stored locally in the visitor's browser. When a request is made to the hotel, this information will be sent along with the anonymous browser user-agent and the address of the page from which the request was made. In the event of errors that may occur, it is easier for the company MTS online to determine under which circumstances a transmission error or a possible problem with the S-MTS softwarehas occurred. The hotel receives information on request, how the guest came to the site. Google campaign information (utm parameters) is broken down and sent to the hotel to measure the success of the ad campaigns being served. The requests are stored resident on MTS online servers so that they can be imported by hotel management programs (PMS) and are not lost even after connection problems.

Cognitive

For online booking this website uses cognitive. The privacy policy for this product is the property of Kognitiv and can be viewed here: https://www.seekda.com/terms-and-conditions

The holder of the processed information is :
Leitlhof GmbH in 39038 Innichen/San Candido, Pustertalerstr. 29, in the person of its legal representative Mr Mühlmann Robert

Part. IVA IT00435540216
Chamber of Commerce Bolzano - Rea nr. 80770

Digital Marketing & Marketing Automation for Hotels
ADDITIVE Srl
Game changing hospitality marketing on autopilot
Zona Industriale 1/5 - Eurocenter
I - 39011 Lana
South Tyrol / Italy
Tel +39 0473 538800
E-Mail info@additive.eu
www.additive.eu

As an advertising agency for hotels, ADDITIVE has been supporting renowned businesses in the field of hotel online marketing since 2005 with the first online marketing system based on data and marketing automation for hotels. The results are more direct bookings and turnover, as well as transparently measurable marketing and sales success through innovative hotel marketing software in the areas of marketing and sales automation for hotels with ADDITIVE+ MARKETING AUTOMATION, innovative newsletter and hotel e mail marketing with ADDITIVE+ NEWSLETTER and voucher and coupon marketing with ADDITIVE+ VOUCHERS.

Data protection and GDPR compliance are of central importance to ADDITIVE in the development of new software solutions, further information can be found on this website under Privacy or Data Protection.

ADDITIVE+ LANDINGPAGE - Online Marketing and Landing Pages
Beside our website we do also operate optimized landing pages for means of hotel online marketing. To process your request, reservation, order, activation, registration or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems and software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”), our partner in the field of hotel digital marketing. The adequate level of data protection is based on data processing agreements with the respective company.

Our landing pages use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics enables website operators to analyse the user behavior of the visitors. The information about the user behavior is transmitted to and stored by Google on its servers. Your IP address is collected but immediately anonymised (for example by deleting the last 8 bits). As a result the geolocation data is less accurate.

You can prevent the data collection connected to your use of our online services through cookies and the processing of this data by Google, by installing the browser-plugin available at the following link: https://chrome.google.com/webstore/detail/google-analytics-opt-out/fllaojicojecljbmefodhfapmkghcbnh

ADDITIVE has an insight into data gathered through Google Analytics. This data will be used only to analyse the use of our websites and to evaluate our marketing and distribution strategies.

Our website and landing pages also use functions provided by ADDITIVE for the multi-channel monitoring of the use of our websites as well as marketing and distribution strategies like landing pages, newsletter and social media presence. Information about your visits and submitted forms on our websites are also transmitted to ADDITIVE in order to evaluate and optimize our marketing and sales measures.

The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.

Our objective in accordance with the GDPR (legitimate interests) is the improvement of our products and services and our web presence through the analysis of the use of our website as well as marketing and distribution strategies.

Our website and our landing pages also use remarketing functions provided by Google Inc. (“Google”) and by Meta Platforms Inc. (“Meta”). Therefore, Meta and Google will know that you have visited our website. This way visitors of our website and of our landing pages will find ads adapted to their interests on Google’s advertising platforms and on the social media platforms Facebook and Instagram.

The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) of the GDPR.

When you visit our landing pages a banner will inform you about the use of cookies for remarketing functions. If you continue using the website or click on the respective button you consent to the use of cookies. You can deny your consent anytime, by visiting the page containing the cookie information and denying the use in the banner that will be displayed.

ADDITIVE+ MARKETING AUTOMATION - Direct Marketing
In order to increase customer loyalty and to sell our services and additional services we use hotel online marketing software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) within the field of hotel marketing automation. Therefore your data, which we gather and process in connection with your request, reservation, order, activation, registration or the transmission of other contact forms on our website, will be analysed and used to provide you with automatically generated offers for our services and additional services. Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on data processing agreements.

You can deny the use of your data for this purpose anytime by clicking on the “unsubscribe” link in the respective message.

The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.

Our objective in accordance with the GDPR (legitimate interests) is the prevention of competitive disadvantages, the increase in brand awareness and the maximisation of our economic success through an optimal use of the acquired contacts.

ADDITIVE+ NEWSLETTER
On our website you have the possibility to subscribe to our newsletter. For the subscription we need your email address and your consent to receive our newsletter through ADDITIVE, our provider for hotel e mail marketing. To provide you with relevant information we also gather and process voluntary information concerning interests, name, date of birth and country/region of origin in our hotel newsletter tool.

After signing up for our newsletter you will receive an email containing a link to confirm the subscription.

Your subscription can be cancelled any time by clicking on the cancellation link in the respective newsletter.

To process your subscriptions and to send our newsletters we use software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on data processing agreements.